As a top 100 keynote speaker to watch, Fractional CMO strategist, creator of the WIRED Leadership Lab Series, and CEO of CoryWest Media, I focus on communication that resonates, leadership that feels grounded, and visibility that amplifies your identity rather than distorts it.
Discover how clarity turns into confidence and confidence transforms into influence.
I’m Barbara Rozgonyi.
I guide leaders, brands, and organizations into their next chapter of visibility, authority, and meaningful influence.
Inc.com once described me as “a wealth of information and brilliant ideas.” I’ll happily take that, though truthfully, what lights me up most is helping people and organizations be seen in a way that feels real, aligned, and compelling.
I founded CoryWest Media in honor of two incredible storytellers: my mother (Cory) and my grandmother (West). They taught me early that communication is power. Not power over people. Power to connect, create, and shape what comes next.
Since then, I’ve partnered with Fortune 50 corporations, global associations, high-growth advisory firms, legacy professional services brands, and visionary entrepreneurs. My work ranges from high-stakes message strategy and brand repositioning to AI-powered PR systems, executive visibility development, and creative leadership coaching.
Today, I work in three main ways:
Fractional CMO Leadership
Guiding organizations through brand evolution, strategic messaging, executive positioning, and sustainable visibility momentum.
Keynotes and Workshops
Bringing fresh insight, strategic clarity, and creative presence to conferences, leadership gatherings, corporate events, and global teams.
Voice of Influence Coaching
For founders, executives, and thought leaders who want to speak, lead, and show up with more confidence, clarity, and resonance.
I call this strategic visibility.
It is not volume. It is signal.
My early work in digital marketing and social communication started around 2005, when all of this was still new. I launched WiredPRWorks.com in 2006. It now holds more than 1,200 articles and case studies on marketing, PR, leadership, and communication.
In 2008, I founded Social Media Club Chicago, which grew to be one of the largest chapters in the world. Nokia selected me as one of two U.S. social media representatives at Social Media Week Berlin.
I’ve trained global teams across Asia, Europe, Mexico, Canada, and throughout the U.S., and I’ve contributed chapters to two best-selling industry books:
• LinkedIn strategies in Success Secrets of the Social Media Marketing Superstars
• PR strategy in Success Secrets of the Online Marketing Superstars
Along the way, I layered in Positive Intelligence and Wealthy Mind training to support the unseen side of leadership: mindset, resilience, and belief systems. This work strengthens the inner foundation leaders draw from when the stakes rise.
I live in Charlotte, North Carolina with my husband, Bruce. Our three grown kids live in Chicago, so I spend a good amount of time in both cities. Two dogs, Holly Wood and Rocco, make sure I get outside for daily inspiration.
I’m a photographer at heart. My #TravelTuesday and #FridayFlowers posts are my way of sharing what I see: landscapes, small wonders, fleeting light, quiet beauty. Creativity begins with noticing.
When it is time to move into your next level of influence, voice, and visibility, the right conversation can open the path.
Choose the direction that fits your goals:
Book an AI Keynote or WIRED Leadership Lab Workshop
Bring your audience a high-energy, future-forward experience that inspires action and real transformation.
Explore Fractional CMO + Strategic Visibility
For leaders and organizations ready to clarify their message, strengthen their presence, and build influence that scales.
Start a Real Coaching Conversation
No pressure. No pitch. Just clarity on what is possible and what comes next.
