Barbara Rozgonyi - Barbara Rozgonyi | AI & PR Visibility Strategist

Attract Attention. Build your Brand. Click with Communities.

Resource 1200+ expert marketing/PR articles at wiredPRworks.com, an award-winning blog launched in 2006.

How a Fractional CMO Fuels Fast and Healthy Growth for Small Businesses and Startups

October 17, 2023 No Comments

The role of the fractional Chief Marketing Officer (CMO) has gained prominence as businesses seek outside expertise to thrive in today’s landscape. To explore this emerging opportunity, Barbara Rozgonyi, an experienced digital marketing communications consultant and fractional CMO talks about How a Fractional CMO Fuels Fast and Healthy Growth for Small Businesses and Startups.

taylor-swift-marketing-eras-tour-barbara-rozgonyi

The Taylor Swift Effect: How to Master the Art of Persuasion and Influence in Marketing

October 16, 2023 No Comments

How does Taylor Swift, with her 190 million social media followers and over $400 million in annual revenue, go beyond music to master the art of persuasion and influence in marketing and business? Let’s look at seven ways Taylor Swift masters global marketing, influence, and unity. When I posted this poll on LinkedIn: Are you

Top-Linkedin-expert-Charlotte-Barbara-Rozgonyi

How 9-11 Changed the World and the Way We Communicate

September 11, 2023 No Comments

Twenty-two years ago, today, we remember how 9/11 changed the world and the way we communicate. Where were you on September 11? Reflecting on How 9/11 Immediately Impacted Community PR and Communications On September 9, 2001, we celebrated a child’s seventh birthday party. Walking down Michigan Avenue in Chicago beside eight ecstatic and effusively ebullient

2023 global b2b marketing benchmark highlights

How to Improve B2B Marketing: 2023 B2B Global Marketing Report for CMOs and B2B Marketers

June 15, 2023 No Comments

What a find – the 2023 Global B2B Marketing Benchmark Highlights: LinkedIn and Ipsos Take Look at the State of Global B2B Marketing! A few highlights that jumped out here at CoryWest Media: Skillsets are changing rapidly – to be competitive, you need to shift NOW. How are your marketing and technology skills? Live events

Mother’s Day Thoughts from a Mom + Blogger + Storyteller

May 11, 2023 No Comments

Sunday is Mother’s Day. I won’t be with my kids. They’re in Chicago. I’m in Charlotte. I will see them in 25 days. Yes, I am counting. My own mother lost her battle to cancer when I was 18. Mother’s Day is a mix of emotions for me. Maybe it is for you, too. It’s

Quickly Become a Thought Leader on LinkedIn in 2023

How to Quickly Become Recognized as a Thought Leader on LinkedIn in 2023

May 10, 2023 No Comments

When did you join LinkedIn? 18 years ago, on May 5, 2005, I logged in for the first time and began networking and posting, up to four times a day – all in the quest to become a recognized thought leader on LinkedIn. Two years later, I would win second place in a contest for top LinkedIn tips.

How to develop an outward mindset for marketing leadership and cultural transformation

May 5, 2023 No Comments

What could a mindset shift do for you and your people? Lisa Sharapata, CMO of The Arbinger Institute – and one of the 10 most influential CMOs to follow in 2023 – talks about how much a shift from an inward to an outward mindset matters, in social media, the modern buying experience, collaboration within

How to Achieve Success Via Virtual Reality Experiences in the Metaverse

May 5, 2023 No Comments

Did you know the VR market is expected to surpass $10 trillion by 2030? Listen in as Leslie Marshall, CMO of Mesmerise tells you why now is the time to activate VR/AR/MR. Leslie shares how marketing professionals and comms experts can think about how tech like AR/VR/MR applies to their work and the kinds of